Shop the things worth searching for

We started with an emotional launch film. Then we got practical: shop deals, nearby, in-stock, and more — elevating Google from a search engine to a shopping destination.

Directed by Abteen Bagheri - Launch Campaign

It was cute. I didn’t even have to mute it. ~ My Mom

Too Good to Gift: Holiday

Pink Sneakers: Holiday

Directed by Jonathan Dayton / Valerie Faris - Holiday Campaign

Cowboy Boots: Spring

Directed by Pantera - Spring Campaign

Glass Elephant: Launch

Lullaby: Launch

Dance, smile and shop with Google

Our billboards took over Times Square, sang songs, snapped pictures, oh and also reminded people to, you know, Shop with Google

15 films, 200+ OOH, 2 experiential billboards, four shoppable murals, and a whole lot of social. All in 3 months.

Creative Team:
GCDs: Estefanio Holtz & Kasia Canning
CDs: Amy Travis & Alex Sprouse
Creatives: Stephen Icardi, Patrick Conlon, Patrick De Young, Erika Leiva, Jack Hwang, Rodrigo Burdman, Isabella Ciardelli, Sofia Coelho
Directors: Brand, Abteen Bagheri; Holiday: Valerie Faris / Jonathan Dayton